On 15th November, Microsoft Corp. will celebrate the fifth anniversary of Xbox LIVE. In addition, the company notes that the latest membership figures show more than eight-million members are now actively engaged in the largest social entertainment network on TV. Xbox LIVE has grown from a small community of gamers in two countries, playing a handful of games online with their friends, to a worldwide social entertainment network offering online access to gaming, music and video entertainment. As friends across 26 countries and nine languages have connected on Xbox LIVE, it is their feedback and active participation that has guided the service to become what Wired magazine recently called “The king of the online arena.”